edX MKT1x – Digital Branding and Engagement

Another MOOC class done and dusted and this time the idea was to increase my awareness of digital branding and marketing which has a direct relationship to my work.

The class was run by Curtin University and had a uniquely Australian Continue reading edX MKT1x – Digital Branding and Engagement

Nutritional Ingredients in Infant Formula

One of the aims of the World Health Authority was that no baby should be worse off and therefore all infant milk products should have the best nutritional ingredients. This should certainly be a challenge for companies but the R&D team is here to come to the rescue.

As a reminder Continue reading Nutritional Ingredients in Infant Formula

Nutrition (Infant, Dairy, Maternal and Adult) : Singapore Analysis

We (Veeva Systems) have a number of nutrition companies as customers. It’s an interesting crossover to the life sciences industry as they are doing R&D around the science based aspects and infant nutrition has some compliance restrictions that limit what marketing is allowed. For example Singapore is barring the use of “sponsorships” (non-monetary incentives) to hospitals for preferential brand placement (January 2019) and increasing the limitations from targeting 0-6 month olds to 0-12 months of age. There’s also a push by health authorities to Continue reading Nutrition (Infant, Dairy, Maternal and Adult) : Singapore Analysis

Montenegro – Simply Amazing – Your Perfect Wedding Idea

We organised to meet a photographer in Montenegro at a place called Kotor to do a post wedding photo shoot in June 2019. It’s all the rage in Singapore to do a pre-wedding shoot but that seemed limiting in terms of locations or costs in that we’d need to travel before the wedding and then again for our honeymoon. Meeting a photographer somewhere, that from the tour guides looked pretty amazing, was a great solution.

And we were blown away. Thank you to Mariya Kulagina for Continue reading Montenegro – Simply Amazing – Your Perfect Wedding Idea

Vietnam… First Visit in 7 Years – HCMC Places to Go

I’d love to say that it feels like only yesterday but I reckon it’s about seven years since I did a flying visit to Ho Chi Minh City, Vietnam to visit my cousin Clare who was working there.

And the place seems to have grown up a lot!

I was a bit disappointed really as the roads seemed more sedate and a lot less chaos. Luckily the method for crossing the road hasn’t changed Continue reading Vietnam… First Visit in 7 Years – HCMC Places to Go